Add Yahoo as a preferred source to see more of our stories on Google. adidas and Fear of God Athletics have officially dropped the highly-anticipated seasonal collection that includes the buzzed-about ...

Fear of God fans will want to be on the Adidas website for a weekend launch with multiple shoes. This line falls uniquely in the intersection of fashion and sport, meaning you can wear these shoes on ...

After introducing their first performance basketball sneaker in December, Jerry Lorenzo and Adidas are evolving their partnership with yet another debut: the initial lifestyle trainer from the Fear of ...

Love or hate it, basketball fans cannot ignore the partnership between adidas and Fear of God. The two teammates consistently push the envelope for basketball style. In addition to wild new uniforms ...

Jerry Lorenzo’s long-awaited Adidas collaboration, the Athletics line that fulfills what he calls the third pillar of his Fear of God brand, is finally here. The “here” on this occasion is technically ...

The Fear of God line is expanding with new basketball shoes. As of Saturday, March 8, at 10 a.m. ET, the Fear of God Athletics II BASKETBALL shoes are available to order for $180 a pair. These ...

Top-level adidas executives are in Bloomington today for the unveil of the Indiana basketball alternate jerseys and shoes from fashion designer Fear Of God and adidas. Top-level adidas executives are ...

Jerry Lorenzo, founder of Fear of God ATHLETICS and the Global Head of adidas Basketball, has proven himself to be one of the most innovative and provocative designers in the footwear industry.

Today, NBA fans got their first look at the Fear of God Athletics II Basketball Derrick Rose PE. The colorway is a limited-edition tribute to one of the most electrifying players in basketball history ...

At the Overtime Elite Arena in Atlanta, Georgia, Sports Illustrated's Kicks on SI was on hand for an exclusive conversation about the future of basketball and the ever-evolving sneaker industry. In ...

Walk around any big city, on any day, and you will see a guy interested in fashion wearing an Essentials sweatshirt. The sub-brand from Fear of God, founded by Jerry Lorenzo, is the first word in ...

Sneakerheads have waited over three years for Fear of God and adidas to release their first collaborative sneaker. Now, it’s finally looking like the duo is ready to drop this year with a myriad of ...