Mattel announced a new partnership with the British publisher behind the "PAW Patrol" and "My Little Pony" video games Wednesday that will see the pair release three new games based on classic ...

Your next toy or game may be able to converse with you. Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it’s teaming up with OpenAI, which created popular chatbot ...

If you were delighted, amused, and otherwise enraptured by the Barbie movie and you left the theater thinking, “Now I want to play a Barbie video game!” your pink-tinted enthusiasm likely turned ...

Live the dream with Barbie! In The Game of Life: Barbie Edition board game, players dream big; cruise up to a Malibu Beach Party in a Dream Convertible; explore a Dream Career; collect cat, dog, and ...

Toy maker Mattel is teaming up with OpenAI to develop AI-powered products and experiences based on Mattel brands. The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI's technology ...

Venus WIlliams was approached by Mattel to have her own Barbie Doll included in the Inspiring Women Series. It was an offer she could not refuse. The Barbie series began in 2018 and has honored an ...