The Harvestimator campaign launches this week with fans being asked how they think a Bulmers apple tree will fare against a tug-o-war team. Using the Harvestimator, fans will guess how many kilos of ...

Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. Bulmers is a cider brand owned by Heineken, the UK’s leading producer of cider and beer, ...

The first stock market outing of C&C Group’s new chief executive, Roger White, in March had an all-too-familiar feel to it. Less than two months in the job, White presided over a warning in a trading ...

Drinks company C&C has reported results in line with expectations as its core brands Bulmers and Tennent’s outperformed the market. The company has also reconfirmed its commitment to return a minimum ...

BULMERS is calling on artists and creatives to "bee-inspired" and come up with a living artwork to celebrate Ireland’s wild bees for this year’s Body & Soul Festival. The winning design will be ...

An Irish cider company took a shot at President Trump after it was reported that he was canceling his visit to the country. Bulmers Irish Cider posted an image on Facebook of a partially filled pint ...

Drinks company C&C, which owns brands Tennent’s and Bulmers, has said earnings in the first half of its fiscal year have been “in line with expectations” as the group continues to recover from the ...

Designed by award winning agency, Space the Bulmers Perfect serve app exploits the latest in digital technology and encourages customers to experience the perfect pour of Bulmers cider through their ...

IT'S an unfortunate assumption for cider makers that their product is, rightly or wrongly, often associated with teenagers, or those experimenting with alcohol for the first time. Anecdotal evidence ...