In honor of American Heart Month, consumers can purchase special-edition boxes of Cheerios or personalize their own yellow box to remind loved ones of the importance of taking care of their heart ...

Who makes your heart happy? Is it mom, grandma, a sibling, your best friend or your dog? Cheerios has a box for that. The brand is bringing back its “Happy Heart” shapes for American Heart Month in ...

The Trademark Trial and Appeal Board (TTAB) recently held that General Mills did not provide sufficient evidence to support the claim that its iconic yellow cereal box had acquired sufficient ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...