Mr. Pibb was Coca-Cola's answer to Dr Pepper back in the 1970s. The cherry-flavored, spicy soda was given a quirky name to compete with the doctor. In 2001, Coca-Cola decided to rebrand the soda as ...

The spicy cherry soda is meant to tap into consumer nostalgia while introducing a new generation  to the soft drink.

The Coca-Cola Company introduced Mr. Pibb in […] The post The Coca-Cola Company Announced The Return Of A Cult Favorite After ...

Last week, however, Coca-Cola announced that Mr. Pibb is making a “comeback” to replace Pibb Xtra, now with a “revived taste” ...

The extra-caffeinated recipe is rolling out to select markets now, with a nationwide release planned for 2026.

Coca-Cola will takeover the Sphere in Las Vegas as part of a week-long "Destination Y3000" experience, per details shared with Marketing Dive. Through Nov. 13, the brand will transform the Sphere’s ...

Mr. Pibb was first introduced as a competitor to Dr. Pepper in 1972. At this time, the soft drink was called Peppo. But that ...

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