Direct mail marketing can connect agents with customers through tangible items like letters, flyers and branded gifts to boost engagement and ROI.

Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...

Groupon coupon codes for dining and entertainment discounts took many iterations as the model matured from paper printouts to digital. Clipp, a direct marketing company, has consolidated its offerings ...

Milwaukee's Grant Johnson, founder and president of the Brookfield-based Johnson Direct marketing and branding firm, is known nationally as a guru of marketing. He is as close an expert as you're ...

As we close in on two full years of the pandemic, lockdowns, Zoom meetings, and lives lived through screens, experts are finding that digital fatigue has firmly set in. Everyone is looking to make ...

I'm currently getting estimates for direct mail advertising from Val-Pak. It's one of the bigger direct mail advertising companies. They send out those envelopes with tons of "coupons" in them. I'm ...

We recently had a chance to sit down and talk with Ryan Ferrier, CEO of Lob, about all things direct mail. He hits on many of the trends driving direct mail today — especially automation.

SAN FRANCISCO--(BUSINESS WIRE)--Lob, the leading direct mail automation platform, today released its 2023 State of Direct Mail report, in partnership with Comperemedia, to understand how enterprise ...