NBC4 Columbus

Frito-Lay® Variety Packs and Hasbro Bring a World of Fun and Flavor to Life in New Campaign and Interactive Game Experience

The Frito-Lay Variety Packs' campaign with Hasbro celebrates moments of connection in new TV spots and a game experience that gives players a chance to win daily prizes. Now airing on TV, digital and ...
Seeking Alpha

FRITO-LAY® Variety Packs and CHEETOS® Mac 'N Cheese Team Up with J.J. and Kealia Watt to Provide Access to 10 Million School Meals and Support Thousands in Youth Sports

PLANO, Texas, Sept. 7, 2023 /PRNewswire/ -- To give more students the resources they need for the fun they deserve, FRITO-LAY® Variety Packs and CHEETOS® Mac 'N Cheese are donating more than $300,000 ...
Marketing Dive

Frito-Lay teams with Hasbro to bring classic games to life

Frito-Lay has teamed with toy and game company Hasbro for a multichannel campaign that promotes the snack marketer’s variety packs, according to a press release. Central to the effort are four “Game ...
Seeking Alpha

Frito-Lay® Variety Packs and Hasbro Bring a World of Fun and Flavor to Life in New Campaign and Interactive Game Experience

The Frito-Lay Variety Packs' campaign with Hasbro celebrates moments of connection in new TV spots and a game experience that gives players a chance to win daily prizes. PLANO, Texas, April 1, 2024 ...