In honor of Rare Beauty’s five-year milestone, its team—including CMO Katie Welch—breaks down the success of its recent community pop-up, and how the brand’s impact extends beyond Selena Gomez’s name.
We may earn commission from links on this page, but we only recommend products we love. Promise. The Soft Pinch Liquid Blush forever changed how we blush-- from the pigment to the applicator, this ...
Discover the top Rare Beauty must-haves for Valentine's Day 2026, from glowing highlighters to silky lip shades, these seven ...