This means that LEGO is looking at more ways to invest in the brand’s digital presence. The CEO went on to state that the company’s investment in digital offerings will be part of a new “multi-year ...

Lego first made its jump into video games 31 years ago with Lego Fun to Build on the Sega Pico. Since then, games framed around the colorful Danish bricks and their iconic minifigures have practically ...

The collaborative relationship between LEGO and Nintendo, two world leaders in family-friendly entertainment that operate in the adjacent realms of toys and games, began with the 1999 release of LEGO ...