“M&M’S is more culturally relevant than ever and for more than 80 years this Mars brand has delivered entertainment and excitement for fans,” said Gabrielle Wesley, the Chief Marketing Officer at Mars ...
Are you a print subscriber? Activate your account. By Jon Springer - 1 hour 9 min ago By Parker Herren - 1 hour 9 min ago By Gillian Follett - 1 hour 9 min ago By Bradley Johnson - 1 hour 39 min ago ...
Campaign Middle East on MSN
Almarai, Shahid, MMS redefine brand storytelling with smart content integration
From a cooking show on Shahid to Almarai placement inside a hit drama, the campaign sets a new benchmark for creative brand ...
M&M’s is going back to the Super Bowl with a 30-second ad in one of the Big Game’s most coveted time slots. The ad, created by M&M’s’ longtime Super Bowl teammate BBDO New York, will run in the first ...
(WJW) – The beloved M&M’s “spokescandies” are back after briefly being replaced by Saturday Night Live star Maya Rudolph. The candy brand confirmed on its website that the multi-colored candy cast is ...
Mars’ M&M brand is returning to the Super Bowl in 2023 after a year’s hiatus. In 2021, the “Come Together” M&M'S spot was ranked No. 4 on USA Today’s Ad Meter. (The company’s Snickers “You’re Not You” ...
Campaign Middle East on MSN
MMS reveals TV attention study findings in partnership with Amplified and ABG
MBC Media Solutions (MMS) hosted the second edition of its flagship event Powering Growth with Data 2.0, presenting findings ...
When M&M’s unveiled new looks for their “spokescandies” last year, the company says they weren’t sure anyone would notice. Well, the internet definitely did. Although the changes were small, the ...
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