Over the years, businesses have created focused strategies to meet customer needs, grow sales and profits, and stand out from the competition in their respective industries. The selling concept in ...

Business owners without a formal marketing background often think of marketing in terms of advertising, public relations and promotions activities. While those are important aspects of marketing, they ...

Think about the last time you walked through a fragrance department. Visualize the men and women standing in front of the counters. They are dressed in black and anxiously evaluating which consumer to ...

With the rise of so many digital options, the marketing landscape has become extremely complex. New buzzwords crop up every day and new tools promise to be the next best technology to drive growth.

NORH CERRITOS, CA / ACCESSWIRE / April 13, 2023 / Cornerstone Marketing Concepts (CMC) is a multi-award-winning telecommunications company with its headquarters located in Southern California. The ...

Understanding direct marketing concepts can be very beneficial in creating and marinating a successful business. The use of direct marketing is one of the most effective ways to develop relationships ...