Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

Walmart has completed its acquisition of Vizio, a deal that has been in the works since February of last year. The purchase is intended to accelerate the growth of Walmart Connect, Walmart’s retail ...

NBCUniversal (NBCU) and Walmart will introduce new shoppable experiences and measurement capabilities around live sports on Thanksgiving night (Nov. 28), per details shared with Marketing Dive. This ...

Walmart is eliminating some roles and “evolving the structure” of its U.S. retail media arm, Walmart Connect, according to an internal memo to associates reviewed by Marketing Dive. Changes to the ...

New advertising experiences will debut on NBC’s "Sunday Night Football" game Thanksgiving day, featuring a showoff between the Green Bay Packers and Miami Dolphins. (Source: NBCU) Through Walmart ...