93 new stores locked in at national conference as chain pivots to larger, experience-focused format in third-biggest market Furthermore, Mixue is pursuing proactive structural upgrades aimed at ...
SINGAPORE: In the past decade, China’s food and beverage (F&B) firms have started large-scale investments outside China, driven by domestic market saturation and the Xi Jinping government’s “going out ...
93 new stores locked in at national conference as chain pivots to larger, experience-focused format in third-biggest market Consumers have a better experience in the upgraded store Furthermore, Mixue ...
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