Noah is a long-time writer, editor, website developer, and creative based in the United States and currently focused on automotive writing. Electric and hybrid powertrains and battery specifications ...

How our yearlong review Prius Prime XSE Premium justifies its hefty price tag and the ways it doesn’t. Fixate on a list of car features, and you often miss the big picture. As much as we like new ...

Craig was able to take the Prius Prime on various trips to the Utah County Fair loaded with things he would need during fair week. Toyota has long been a pioneer in the hybrid vehicle market, and the ...

Forbes contributors publish independent expert analyses and insights. Michael Teo Van Runkle is a journalist who covers the auto industry. Even the earliest images released in late 2022 showing a ...

We’ve been going about the 2024 Toyota Prius Prime all wrong. After driving it once or twice and speaking to numerous colleagues, it seems unanimous: the Prime is the car most people need in most ...

After spending extensive time with our yearlong Prius Prime XSE test car and a RAV4 Prime XSE, we decided to find out using our Car of the Year criteria to guide us. Don’t count out the RAV4 Prime ...

The Prius Prime drives, handles and behaves just like any other mid-sized car. It just happens to get the kind of fuel economy that can impress almost anyone. The Prius Prime is competitive with other ...