Ben Bajarin is a principal at Creative Strategies Inc., a technology industry analysis and market intelligence firm in Silicon Valley. He contributes to the “Big Picture” opinion column that appears ...

I have never had the privilege of a faith community catered to my cultural background. Although born to a Taiwanese family, I was exposed to a Western education (at age 10); far too young to relate to ...

We all want to achieve the goals that we envision. I mean, if we didn’t, why would we go through all the pomp and circumstance of setting them? But, here’s the thing. Even though we really want to ...

A county fair experiment revealed the wisdom of crowds. Today, that same mechanism is threatening to make every brand sound exactly alike.

The “sea of sameness” concept, which refers to when healthcare marketing and advertising looks similar across entities, has been causing friction among hospitals and health systems working to stand ...

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Editor’s Note: Elif Shafak is Turkey’s most-read woman writer and an award-winning novelist. She writes in both English and Turkish, and has published 13 books, including: “The Bastard of Istanbul,” ...