The new advertisement system adopted by Google requires consumers to manually turn off Chrome ad topics in case they want to be assured of maximum privacy. Chrome ...

YouTube has updated its advertiser-friendly content guidelines regarding controversial issues like sexual and domestic abuse, abortions, and eating disorders. These topics in videos can become a ...

The following is a guest post by Debra Fleenor, founder and president of ad-ops company Adapex. Opinions are the authors' own. Google just unveiled Topics, a new model for post-third-party-cookie ad ...

Back in 2021, Google announced Federated Learning of Cohorts (FLoC), an initiative under its Privacy Sandbox proposal, where your data could be sent to advertisers ...

Google wants to give you more control over the advertising that appears in Search, the Discover feed, and YouTube with its upcoming “My Ad Center.” The goal is to “make it even easier for you to ...