Google Analytics tracking codes are connected to the specific Analytics account under which they are stored. This poses a problem if you plan on transferring the statistics to a new Analytics account ...

While tracking WordPress pageviews in Google Analytics is pretty easy to accomplish, another interesting metric for many websites is to track author statistics. Namely, how many pageviews is each of ...

Keeping tabs on how visitors use your company's website helps you to understand traffic and purchasing patterns, which can in turn help you optimize and monetize your content. Google's AdWords service ...

Event tracking is one of the most useful features in Google Analytics. With just a little bit of extra code, you can capture all kinds of information about how people behave on your site. Event ...