BioSteel becomes the official sports drink and nutrition partner of BC Hockey’s elite programs, supporting high-performance athletes across British Columbia.
MONTREAL — It’s a poorly kept secret in hockey that BioSteel has been the sports drink of choice for a majority of NHL players. At least 30 of the 32 NHL teams were buying BioSteel directly this past ...
The Los Angeles Lakers organization is not fond of advising players to take specific nutritional supplements, so when Head Strength and Conditioning Coach Tim DiFrancesco actually suggested a ...
BioSteel Sports Nutrition Inc. revealed an all-star addition to #TeamBioSteel with the signing of Alek Manoah, pitcher for the Toronto Blue Jays. A strong advocate for BioSteel, Manoah knows the ...
PHILADELPHIA (WPVI) -- BioSteel is now the official sports drink of the Philadelphia 76ers. The multi-year deal between the two brands announced Wednesday will also see BioSteel serving as a partner ...
The Toronto Raptors and BioSteel Sports Nutrition Inc. announced an official partnership Friday. As part of the partnership, the Raptors' new 68,000-square-foot training facility will be named ...
BioSteel Sports Nutrition Inc. ("BioSteel") today announced a series of multi-year partnerships that expand its growing presence in the National Hockey League (NHL®) and name the brand the new ...
BioSteel Sports Nutrition has filed for creditor protection under the Companies’ Creditors Arrangement Act (CCAA). The company will now undergo a court-supervised sale process for its business and ...
Edmonton Oilers captain Connor McDavid signed an personal endorsement deal with BioSteel when he was 17 years old. Michael Cammalleri’s phone has been blowing up. NHL players are reaching out to the ...
BioSteel will have exposure on the Lakers bench and in-arena signage at the Staples Center. Industry experts estimate beverage agreements with top market NBA teams can reach up to $5 million per ...
Will a new growth opportunity be able to turn the stock's fortunes around? Acquisitions and partnerships have played a big role in the cannabis industry's early growth stages. Trying to convince ...
NFL star wide receiver DeAndre Hopkins signed a new deal and will invest in sports drink company BioSteel. The all-pro wide receiver also told CNBC about his new contract with the Arizona Cardinals, ...