Hearst is using AI to turn advertising RFPs into bespoke audiences in minutes with a new product that moves the company beyond targeting into strategy.

Here are some of the best media stories our team has read so far this week: The Wall Street Journal | Google Was a Lifeline for Publishers. Now Some Are ...

Remarks given at The National Press Club in Washington D.C. Trying to compete in the advertising market with Google is a bit like trying to play poker with someone who not only knows all the cards in ...

Streaming is shifting from a subscriber acquisition business to a subscriber retention business. As subscription prices rise and free viewing options expand, consumers are becoming more deliberate ...

For decades, media companies have distributed content on the open web to inform and entertain audiences, build communities and earn ad revenue. Open web ...

In today’s media business, journalists are creators and creators are journalists. This has been particularly evident during the World Cup. Publishers have ...

Anyone in the media industry can tell you how third-party signal degradation has made traditional ad targeting less reliable. At the same time, AI has ...

Generative AI increasingly sits between people as they communicate online. It rewrites posts, improves writing, summarizes articles, and explains ...

Sports and sports media outside of the major leagues often are labeled as “niche.” But that term is quickly becoming obsolete. Easy and inexpensive AI tools are changing the game. They create new ...

October 23, 2025 @ 11:00 am - 11:45 am | Virtual Become a member or supporter of DCN and join one of the most trusted content organizations in the digital space.

For media companies, the start of a new year is an opportunity to take stock of the big trends and reassess priorities for the year ahead. AI inevitably looms large in this mix in 2026, particularly ...

Across sessions and conversations, the members-only 2026 DCN Summit revealed a clearer picture of an industry being reshaped by AI. That includes the erosion of traditional discovery pathways, ...