By 2025, zero-click searches dominate B2B marketing, shifting focus to SERP visibility, brand authority, and rich content ...

Google announced on Wednesday its plans to sign onto the European Union's "Code of Practice" for artificial intelligence, a ...

Google Search grows 12% YoY, resilient despite AI-driven zero-click searches rising to 69% and a 22% drop in news site ...

When AI Overviews is present, publishers witness a clickthrough rate drop of 47.5% on desktop and 37.7% on mobile according ...

The voluntary code of practice aims to provide legal certainty to signatories on how to meet requirements under the ...

“AI isn’t just changing how people search, it’s changing what they see. With AI-powered search engines delivering ...

Google's AI Overviews, launched in May 2024, have reduced website traffic by up to 70% for some publishers as AI-generated summaries dominate search results, leading to fewer clicks on external sites.

The search engine has described the feature as its “most powerful AI search experience yet”. But how will it impact ecommerce ...

With rumors about a GPT-native browser, search is shifting from finding information to fulfilling tasks. No more links, no more scrolling.

Google’s AI summaries are causing a sharp drop in website clicks, prompting publishers to rethink business models amid fears ...

What happens when being found no longer means being visited? The Great Decoupling is here – and it’s changing the web forever ...

A new Pew Research study confirms Google's AI Overviews devastate publisher traffic, with data showing only 1% of users click ...