The pharmaceutical industry is in a constant state of evolution, driven by technological advancements, shifting consumer behaviors, and a complex regulatory landscape. To stay ahead of the curve, ...

January 13, 2026 - PRESSADVANTAGE - n the fast-paced world of pharmaceutical marketing, translating content for global ...

Kal Patel, M.D., is CEO and cofounder of BrightInsight. He has over 20 years of experience in pharma, medtech and regulated digital health. In recent conversations I’ve had with senior pharma leaders, ...

What’s holding pharma back from true digital transformation? At NEXT Pharma 2025, Our CEO Rob Verheul and Roeland van der Heiden (AstraZeneca) argued it starts with design systems. This quick article ...

The digital marketing landscape is rapidly changing, as is the creative use of tools and mediums required for successful digital marketing campaigns. This is particularly true in the heavily regulated ...

Biopharmaceutical marketing has undergone a dramatic transformation in the past few years. In the 1990s, marketing was primarily salesforce-driven and healthcare provider (HCP)-focused, but by the ...

This workshop is designed to define and demystify AI for brand marketers, and show how it can be harnessed to generate better outcomes. 3:45 p.m. “Is Your Omnichannel Check-Engine Light On? How to Run ...

RESEARCH TRIANGLE PARK, N.C.--(BUSINESS WIRE)--Drug companies allocated an average of $750,000 for their digital marketing budgets this year, with digital marketing budgets currently ranging from $150 ...

Inna Pashniak stands out as a digital marketing expert with over nine years of experience in online advertising. Her career has focused on the healthcare and pharmaceutical sectors, where she has ...

Sana Shaikh has taken over as the Head of Marketing at Sun Pharma, marking a significant move in her professional journey.

Health system marketing leaders not only promote the brand but can directly affect patient care as well as hiring and retention, the marketing chief of Indianapolis-based IU Health, told Becker’s. For ...