Nescafé announces today a global partnership with renowned digital magician and filmmaker, Zach King, who will serve as the brand's first-ever global influencer. This exciting collaboration marks ...

King creates short videos showing “magic tricks” and illusions. He is the current Guinness World Record holder for the most viewed video on TikTok (2.2bn views) and the fourth most watched ...

Magic meets marketing as TikTok superstar Zach King leads a global influencer campaign to promote Nescafé’s cold coffee concentrate. Known for his mind-bending videos, King is now redefining ...

Zach King, the digital wizard Zach King , from California, USA , has an impressive following of over 185 million fans and holds the Guinness World Record for the most viewed video on TikTok with 2 ...

VEVEY, Switzerland, May 22, 2025 /PRNewswire/ -- Nescafé announces today a global partnership with renowned digital magician and filmmaker, Zach King, who will serve as the brand's first-ever global ...

Nescafé announces today a global partnership with renowned digital magician and filmmaker, Zach King, who will serve as the brand's first-ever global influencer. This exciting collaboration marks a ...

VEVEY, Switzerland, May 22, 2025 /PRNewswire/ -- Nescafé announces today a global partnership with renowned digital magician and filmmaker, Zach King, who will serve as the brand's first-ever ...