Sam Altman’s World project has launched in the U.S. It scans users’ irises in exchange for crypto, raising fresh concerns about privacy, biometric data and AI-linked identity systems.

OpenAI CEO Sam Altman’s crypto-tied digital identity project World, formerly Worldcoin, has made its US debut in six cities. The project, which aims to verify humans in the age of artificial intelligence,

Tools for Humanity, a startup co-founded by Sam Altman, has launched its its World eyeball-scanning identity verification system in the US. During an event in San Francisco, Altman reportedly said that World's technology provides "a way to make sure humans remained central and special in a world where the internet had a lot of AI-driven content.