Direct Marketing News

Thought of the day from Carl Jung: the things that irritate us about other people can lead us to a better understanding of ourselves

To learn more about our editorial approach, explore The Direct Message methodology. The line, in full, is this: “Everything that irritates us about others can lead us to an understanding of ourselves.
Direct Marketing News

Research on influence shows that expert opinion is most likely to be ignored precisely when the stakes of ignoring it are highest

To learn more about our editorial approach, explore The Direct Message methodology. The conventional explanation for why people ignore expert advice involves one of two culprits: ignorance or ideology ...
Direct Marketing News

Mihaly Csikszentmihalyi spent decades studying peak human experience — and his research on flow suggests creativity isn’t a gift so much as a condition you can learn to enter

This article uses the Direct Message Methodology. My supervisor mentions Csikszentmihalyi the way some people mention weather — reliably, and as though it explains something self-evident that she has ...
Direct Marketing News

Psychology says people who let others go first in line when they seem rushed display these 6 situational awareness traits that most people are too self-focused to develop

You’re three people deep in the checkout queue. The person behind you is shifting their weight, glancing at their phone, holding two items, breathing slightly differently than someone with all the ...
Direct Marketing News

NASA says the Roman Space Telescope will collect up to 20,000 terabytes of data — and all of it will be freely available to the public

To learn more about our editorial approach, explore The Direct Message methodology. The most powerful tools for understanding the universe have always belonged to a small number of people. The ...
Direct Marketing News

The brands earning durable loyalty stopped competing at the moment of purchase and started competing in everything the customer does with it afterward

Tension: Brands invest the bulk of their budget to win the sale, then largely disappear — yet loyalty is almost never decided at the moment of purchase. To learn more about the DMNews editorial ...
Direct Marketing News

Social ads and search ads aren’t really competing with each other — for many people running both, they may simply be doing entirely different things

Editor’s note: This article has been updated in June 2026 to reflect the latest developments in digital marketing and media. To learn more about the DM News editorial approach, explore The Direct ...
Direct Marketing News

The companies that are quietly thriving with AI in their marketing tend to have something in common — and it usually isn’t the technology they chose

Editor’s note: The original article, titled “Will AI Make Account-Based Marketing Obsolete?” by Joe Stanganelli was first published in 2017 and has since been archived. This updated 2026 version ...
Direct Marketing News

Research suggests AI may not take your job directly — but people who learn to use it well may quietly become harder to replace

To learn more about our editorial approach, explore The Direct Message methodology. Open any feed right now and someone is predicting which jobs artificial intelligence will erase by next year. There ...
Direct Marketing News

Companies using Claude Fable 5 should know their data is being retained for 30 days with no opt-out, including enterprise plans — Anthropic says it is a condition of using ...

To learn more about our editorial approach, explore The Direct Message methodology. When Anthropic released Claude Fable 5 on 9 June, the announcement led with capability: the most powerful generally ...
Direct Marketing News

I’ve interviewed 100 people about their relationship with a parent who never said sorry — and almost all of them had eventually stopped waiting

To learn more about our editorial approach, explore The Direct Message methodology. There is a particular kind of waiting that doesn’t feel like waiting at first. It looks more like staying hopeful.
Direct Marketing News

The sibling who became the responsible one, the dependable one, the one who organised every family gathering may have quietly paid for that role in ways the family never ...

Quick exercise. Picture a family lunch in your extended family next Sunday. Now picture the person who is going to send the group chat reminder on Wednesday, ask everyone what they want to bring, ...