“Brands need controls that move as fast as social media does,” said Richard Raddon, co-founder & co-CEO of Zefr. “TikTok’s ...

Today, (April 14th, 2025) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced it has ...

The integration will allow MarkApp to activate Sovrn’s commerce solution, enabling monetisation of shopping-intent traffic ...

The latest lawsuit, filed in the Central District of California on 31st March, claims that The Trade Desk’s Unified ID 2.0 (UID2) identifier collects personally identifiable information, such as email ...

At the end of April, 270 of JCDecaux Sweden’s premium digital screens, including 225 strategically located in Stockholm’s ...

Today’s digest looks at X’s agreement to drop Twitch from its lawsuit targeting advertisers over pulling their ad spend from ...

Yahoo’s 14th annual Yahoo Academy program has come to a close, culminating in a high-stakes Pitch-Off event for Australian ...

To illustrate this innovation in action, Invibes Outfit HP shows how GenAI turns digital engagement into tangible performance ...

AdPlayer.Pro, a global provider of digital video advertising technologies, has released a series of significant updates in ...

Moreover, signal aggregators are becoming an increasingly fundamental element of the programmatic trading process. Brand ...

At the end of the day, the most successful games are not just the best built—they are the best promoted. With adWMG's ...

The retail media gold rush is in full swing…but cracks are starting to show. With Walmart’s ad business surpassing USD$4bn ...