Woods announced the launch of Sun Day Red as its own standalone company via a new joint venture with TaylorMade Golf.

Obviousy Woods was going to use a tiger design, with the Sun Day Red logo consisting of 15 lines he says represents his 15 Major championship victories.

Tiger Woods' apparel brand Sun Day Red has "unlawfully hijacked" another company's logo for their tiger emblem, according to a report by CNBC. Woods' golf apparel and accessory brand has the tiger ...

This article was originally published on www.si.com/fannation/sneakers as Tiger Woods' Sun Day Red Expands Into Retail Stores ...

The legal battle between Tiger Woods' apparel brand Sun Day Red and cooling company Tigeraire has been escalated after the 15-time Major champion's business "reluctantly" opted to counter-sue ...