Independent industry report recognizes Digital.Marketing for cybersecurity specialization, compliance-aware strategy, and revenue-focused ...

ZoomInfo reports a growing demand for GTM engineers, pivotal in automating revenue operations, with competitive salaries and ...

You check your dashboard and see hundreds of numbers. Traffic is up. Clicks look fine. Someone on Twitter says your brand ...

Find out how to measure return on investment for digital marketing, when to do so and tips for optimizing your business’s ...

So many security teams still measure phishing with the click rate. It’s easy to track and easy to put in a slide deck, but it’s also misleading. Measuring clicks is like "measuring the tide coming and ...

This article was paid for by Intuit Mailchimp. Email and text messaging are both effective, affordable marketing tools for small businesses. Paired together, they can create unstoppable marketing ...

Strategic acquisition brings world-class SEO/AI/PPC reporting software platform and international expertise to leading white-label digital marketing software platform Semify, a leading white-label ...

Cro Metrics, a digital marketing agency specializing in digital consumer journey optimization, released its top predictions for AI and marketing in 2026. Drawing on thousands of tests and deep ...

The Miami Hurricanes enter conference championship week on the bubble for the 12-team College Football Playoff. Are they a playoff team? By the metrics and their resume, most likely. But will they be ...

The world of marketing measurement is buzzing about AI. But when it comes to complex techniques like media mix modeling (MMM), the field is awash with false promises about the benefits that these new ...

Email and SMS marketing platform Omnisend has formed a partnership with Triple Whale, an AI-powered intelligence platform for consumer brands. As part of this arrangement, Omnisend’s email and SMS ...