Veteran PR Executive Adam Keen Launches Agenda Collective

PR veteran Adam Keen has launched Agenda Collective, with Emily Teichner, Natalie Petozzi and Kevin McAlpine joining the firm ...
Entrepreneur

Does PR Actually Help Increase Sales? Yes — Just Do It Right and Be Patient

The value of PR extends beyond immediate numbers, emphasizing long-term brand reputation and loyalty, which ultimately contribute to sustained business success. PR is an invaluable tool that becomes ...
Cyprus Mail

Purpose Communications puts people at centre of strategic PR’s golden age

Purpose Communications is marking World PR Day 2026 by inviting five members of its team to identify one quality that, for ...
Search Engine Land

Why PR is becoming more essential for AI search visibility

In the AI search era, visibility starts with reputation. See why PR is now a core tactic for optimizing brand presence in AI answers. Public relations (PR) is no longer just a supporting tactic, it’s ...